A website built around your business.

What goes into a business website?

The scope starts with who you serve, what you offer and what a customer needs to know before contacting you. Those answers determine the pages, content and features that belong in the build.

• Page structure and a clear path to an inquiry.
• Content planning around real services and customer questions.
• Visual design and interactions that support the message.
• Responsive development, practical checks and a considered handoff.

Make personality useful

A memorable interaction should help a visitor understand, explore or act. This workshop is one approach; a quieter layout may be the right answer for your business. The design should serve the people using it.

Do I need all my content and branding ready?

No. An outline of your business, your services and the purpose of the site is enough for the first conversation. Bring existing branding, draft text, photographs you can use and examples you like if you have them. Scoping should establish what is already available, who will prepare the remaining content and when it is needed.

Design the path to an inquiry

A service page needs to answer the questions that come before an inquiry: what the work covers, who it is useful for and what happens next. On this website, each service leads to a project brief where visitors can describe the problem in their own words. Your site’s contact route should fit the way you actually work.

What happens next

The first step is a fit and scope conversation. The proposed pages, responsibilities, review points, costs and launch requirements can then be made explicit before work begins.